Keith Fest - Festival Branding, Poster Design & Merchandise
I was brought on board to create a professional brand identity and promotional materials for Keith Fest - a new music festival raising money for CALM and Suicide & Co.
Keith's parents wanted to create a music festival in his memory to raise money for mental health charities. I was brought in to develop a brand that felt authentic to Keith while giving the festival a professional, credible look.
Client
Keith Fest
Website
www.keithfest.co.uk/
Sector
Music Festival
Service
Launch Event Package - Logo development, Hero Poster, Flyer, Social Media Element and Merchandise designs.
The brief
Keith Fest is a family-friendly music festival held in memory of Keith Parvin. His parents wanted to honour his memory by putting on a festival for family and music lovers, raising funds for mental health charities CALM and Suicide & Co. They needed a logo, poster design, promotional materials, and merchandise - all built around Keith's original sketches.
What I delivered
Logo development based on Keith's original sketches, hero poster design, flyer design, social media graphics, and merchandise designs, including branded cups and bottle labels.
The story
I had an initial meeting with Keith's parents, where I really got to know them and what Keith was like. They showed me his sketch book and the drawings they wanted to incorporate into the design. The original skull sketch became the foundation for everything - I developed it into a bold, rock-style logo that captures Keith's personality while looking professional enough to work across posters, merchandise, and social media. The logo is still used on all their materials today, and it's one of those projects that meant more than just the design work.
What the organisers had to say
Yvette Bowler - Event Organiser