SHERBORNE CHAMBER OF TRADE AND COMMERCE

The Sherborne Chamber of Trade and Commerce exists to promote its members’ businesses and the wider business community and town beyond. It has a membership in excess of 150 and welcomes new members to join.

Sherborne Chamber of Commerce was wanting a rebrand. They wanted to feel fresh and modern to attract new businesses to join.

Client
Sherborne Chamber of Trade and Commerce

Service
Full Brand Guideline and Website
Logo, Brand document and website.

A fresh group in an old town.

Sherborne Chamber was looking to undertake a rebrand. This initiative aimed to give themselves a refreshed and modernized look and feel, designed to attract and encourage new businesses to the town to join their community.

The brief was pretty brief for this project. The town is famous for its Abbey so I decided to focus on this for the colour scheme.

For the logo, I worked up a graphical element which contains the letters S, C, C within it. This subtle design also could be interpreted as a chain connection. I was very pleased how this brand came together and it is still solidly in place to this day.

A workspace with a laptop, a tablet displaying logos of Sherborne Chamber of Trade & Commerce, a cup of coffee, a watercolor paint set, and a stack of papers with colored chalks.
Logo of the Sherborne Chamber of Trade and Commerce, featuring an orange interlinked symbol and black text on a light background.
Three tablet screens displaying different websites, with the middle screen showing a street view image and the others showing a community group and a park scene, all with navigation menus and text overlays.
Brochure for Sherborne Chamber of Trade & Commerce with white background, orange accents, and large beige '8' graphic.
The logo of the Sherborne Chamber of Trade & Commerce featuring a stylized 'S' in orange and yellow, with the organization name in bold black text and additional text underneath.

Sherborne Chamber of Commerce

“Robin at Hi Top Design led the refresh of our Chamber branding, helping us move on from an outdated logo that no longer reflected the modern, forward-thinking ethos of the town or the people working in it. We wanted something that captured the full character of the community — past, present and future — and Robin delivered. The final identity is clean and minimal by design, reflecting our commitment to clear, accessible communication. The colour palette takes inspiration directly from the Abbey and its stained glass, with the lead orange echoing the golden tones of local hamstone.”