Crappily Ever After -
Adult Panto Artwork
I was approached to create initial poster artwork for a new adult panto.
A theatre producer approached me to create artwork for their new adult panto idea. Theatre is a sector I'm passionate about, so I was excited to get stuck into something a bit different.
Sector
Theatre - Panto
Service
Poster artwork, mood board and design development.
The brief
To create poster artwork for a new adult panto. The design needed to include elements from a traditional pantomime, but in a broken, twisted way. The artwork was needed right at the start of the project to help secure funding and approach potential venues.
The story
Even though this was a smaller project, I started the same way I always do - with a conversation. We talked through what the client had in mind, and I put together a mood board to make sure I was on the right track.
The first design I produced was effective, but felt a bit too young - more 'Six' than adult panto. I reworked the artwork to include wall scribbles and a broken mirror, and we went back and forth on whether to include toilet roll in the frame. We decided against it in the end, and landed on a design that felt more fancy than rebellious.
What I delivered
I supplied final files for both print and digital sharing. The artwork fitted the brief and the client was very happy with the result.